Corporate
Telecinco
Mediaset is the major shareholder of Telecinco, the Spanish television group that heads the television channel of the same name and which began broadcasting in '90s. Currently, Telecinco is undisputedly Europe's most profitable television group.
The company is listed on the Madrid Stock Exchange and is included in the Ibex 35, the index referring to the thirty-five top companies in Spain.
The Telecinco Group operates in Spain as an integrated television broadcaster in the following areas:
- Advertising sales (Publiespaņa)
- Advertising on non-television media owned both by the Group and third parties (Publimedia Gestion)
- Analogue generalist television (Telecinco)
- Press agency (Atlas);
- Digital Terrestrial Technology Free-to-air theme-based channels in digital terrestrial technology (Telecinco Dos, Canal Factoria de Ficcion)
- Tele-shopping (Publieci Television)
- Internet (by means of Conecta5, a totally owned company)
- Stake in a North-American television channel intended for Hispanic people (Caribevision)
Telecinco confirmed its undisputed leadership as Spain's most frequently watched television both in Prime Time and in 24 Hours. Despite the penetration of new competitors, Cuatro and La Sexta, Telecinco has managed to maintain steadier audience levels than its competitors. Over time, Telecinco consolidated its orientation towards in house production, which currently exceeds 80% of its total output. The two main programme types that characterise and distinguish the Telecinco offering are internal fiction and entertainment.
